October 6, 2025 — Leads & Copy — ZoomInfo (NASDAQ: GTM) has launched ZoomInfo Copilot Workspace, an AI-powered execution engine aimed at transforming how revenue teams implement go-to-market (GTM) strategies. The new workspace shifts sales, account management, and customer success teams from reactive to proactive modes, allowing them to manage their entire workflow from a single unified platform.
Boston Consulting Group estimates that companies waste $2 trillion in excess sales, general, and administrative costs, along with lost revenue potential, due to failures in executing GTM strategies. Gartner predicts a 25% drop in inbound search traffic by 2026 as AI answers replace clickthroughs, which could accelerate this trend. The fragmented nature of GTM tools is a key factor, with the average enterprise using 23 GTM technologies.
Copilot Workspace integrates with CRM systems like Salesforce, sales engagement platforms, and other GTM tools, consolidating insights and signals into a single view. Its AI agents handle tasks such as researching accounts, generating follow-ups, monitoring signals, drafting outreach, updating CRM fields, and suggesting next best actions. These AI capabilities continuously adapt to user interactions, customer responses, and market changes in real-time, providing complete buyer intelligence.
According to Henry Schuck, CEO and Founder of ZoomInfo, Copilot Workspace simplifies selling by providing sellers with complete buyer context and AI that manages administrative work. This allows revenue professionals to focus on building relationships and advancing deals.
ZoomInfo’s suite of AI-powered B2B solutions and data foundation empower organizations to precisely target customers and align their motions with buyer decision-making processes. This enables teams to work smarter, move faster, and drive revenue growth.
For more information about ZoomInfo Copilot Workspace, click here.
About ZoomInfo:
ZoomInfo (Nasdaq: GTM) is a go-to-market intelligence platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. ZoomInfo is a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and privacy certifications.
Source: ZoomInfo