HUNTINGTON, N.Y. — October 7, 2025 — Leads & Copy — eGifter, a gift card tech firm, has launched two AI products: eGifter AI Personalization™, which enables shoppers to generate images for digital gift cards, and eGifter AI SmartScreen™, which reviews customer content for brand suitability.
eGifter AI Personalization employs generative AI to transform shopper prompts into custom image designs for digital gift cards, adding a visual and emotional touch to various occasions. eGifter AI SmartScreen instantly reviews customer-submitted content for profanity, hate speech, and nudity, utilizing AI models trained on eGifter’s moderation data.
According to Tyler Roye, CEO and co-founder of eGifter, these tools provide creative freedom for shoppers and automated safeguards for merchants. Both AI tools are currently live on eGifter.com, serving as a proving ground before wider merchant deployment. Merchants can explore these tools on the eGifter Merchants AI Tools page.
Founded in 2011, eGifter offers secure, scalable solutions for consumers, merchants, and businesses, including eGifter.com, eGifter Rewards™, Rewards Express™, and eGifter Merchants™. In 2025, eGifter introduced eGifter.ai to promote responsible AI adoption within the gift card sector.
Contact: Shelley Hunter, shelley@egifter.com
Source: eGifter
