NEWARK, Calif. — December 10, 2025 — Leads & Copy — CreateMe Technologies, an AI robotics company focused on automated apparel manufacturing, has announced the promotion of Nick Chope to chief engineer and head of manufacturing. The company also announced that Natasha Chand, former global CEO of Amazon Softlines Private Label and former board member at HanesBrands, has joined as an executive advisor.
Chope’s expanded role will focus on advancing CreateMe’s MeRA™ (Modular-engineering Robotic Assembly) platform, supporting multiple garment categories and customers. He will also lead the development of next-generation Physical AI tools, enabling robotic systems to see, grasp, and manipulate fabrics. With over 20 years of experience in robotics, automation, and apparel, including roles at Apple, Microsoft, and Tegra, Chope will oversee product development, R&D, engineering, and manufacturing.
Chand brings over 25 years of global omni-channel business leadership to her role as executive advisor. She is known for her work transforming consumer brands through strategic leadership, customer-focused innovation, and a technology-first approach. At CreateMe, Chand joins fellow advisors Angus Taylor, Bill McRaith, Paul Herring, Jr., and Remzi Becer, Ph.D.
According to CreateMe CEO Cam Myers, Chope has been instrumental in validating automated production lines, including integrating CreateMe’s AI model for deformable material assembly into the company’s automated adhesive robotics technology. He added that Chand’s experience in driving large-scale transformations at Amazon, Hanes, Target, and Levi’s provides an invaluable perspective, connecting consumer buying habits with product design, manufacturing, and delivery.
Chand stated that she is excited to be part of CreateMe, which she sees as leading an important shift in the apparel industry by redefining how and where clothes are made. She emphasized that now is the moment for brands to modernize their business models around this new way of manufacturing.
CreateMe is also investing in Physical AI research to advance robotic dexterity and solidify its position in next-generation apparel manufacturing. The company expects to scale from pilot programs to high-volume production across multiple apparel categories in 2026.
Additionally, CreateMe has been accepted into the NVIDIA Inception Program, granting the company access to NVIDIA’s technical resources and ecosystem support.
The CreateMe platform includes Pixel™ micro-adhesive bonding, the MeRA™ robotic assembly system, and Thermo(re)set™ reversible adhesive science.
Media contact:createme@inkhouse.com
Source: CreateMe
